When you need more results ... not more staff
Sometimes you require more marketing communications resources but not more staff: bandwidth for special projects, expertise for that occasional job, or outsourcing of ongoing projects. I'm the marcom guy and I can economically expedite execution of your pressing program. My marketing communications consulting services include writing and editing a wide range of material. I serve local clients in the Akron, Cuyahoga Falls, Stow, Kent, Hudson area, and large and small organizations anywhere. Email or call for a free consultation. Let's see how I can help you achieve your goals.
Technical is my cup of tea; business-to-business is my bag
Special interest technical markets and B2B are where my experience and skills offer greatest value. My decades of publishing, business-to-business marketing, and electronic media work have included auto racing, eco-friendly home construction, meat processing, public water supply, software, horticulture, soybeans and oilseeds (for food, feed and energy), home cinema equipment, real estate, and more.
As content publisher for Etera, my team developed gardening content and email marketing messages. As marketing director at Soyatech, I managed development of a web site with extensive database-driven content and crafted email messaging to promote an international conference. As vice president of marketing communications at Pick Systems, I managed the company's first web site, produced advertising and collateral, managed product documentation, and was editor and publisher of a 100+ page bi-monthly magazine. For the US Navy I scripted and produced aviation-related training videos and built high-resolution spherical panoramas. For Sonance I wrote documentation and sell sheets for high-end architectural audio products. As a consultant to The Summit Real Estate Group I wrote 200 hundred press releases ... whew! What may I do for you?
Organize, Focus, Refine: The devil is in the details and your copy development will benefit from my methodical approach. I'll make sure your copy is organized so readers can follow it, focused on key points, and refined to allow absorption in this fast-paced world.
